Next time you’re twittering from the toilet, please use the hashtag #toilettweet or #twit2 if you want to be discreet (twittering while in toilet). We’ll see how accurate emarketer’s study on twitter from the crapper stats are.
When you’re juggling your digital life, your clients digital life and everything else that falls in between, my Twitter Savior is CoTweet. CoTweet allows its users to manage up to 6 accounts with one user login name. Having a platform to focus on multiple conversations across various twitter accounts permits businesses and personal tweeters to keep their Twitter life active and thriving. I efficiently manage my personal account @yiannig and GradeGuru’s business account @gradeguru with multiple team members (marketing, technical support and customer service).
For business purposes, CoTweet helps companies organize the execution of their Twitter presence and engage with their customers using Twitter. Through CoTweet, you can give tweet assignments to your colleagues to follow up with tweets from your customers and keep track through conversation threading to their responses. The application will present which tweets have been responded to and display which of your colleagues responded to whom. There is also the option of Tweet Scheduling, which gives you the ability to prepare tweets ahead of time and deliver a consistent flow of updates throughout the day. However, if not used carefully this can dehumanize your twitter brand and become slightly robotic. The purpose of Twitter and social media is to engage naturally with your customer!
iPhone App: Tweetie
Tweetie allows you to handle multiple Twitter accounts, view your timeline, replies, direct messages favorites, post pictures and shorten urls. You can also browse friends, followers, post new tweets, retweets, reply to @replies and direct messages. You can follow and unfoloow people and basically your twizness (twitter +business) from the palm of your hand.
Blackberry App: Tiny Twitter
Tiny Twitter seems to be rocking the Blackberry and Windows Mobile Decice Twitter world. It give you font and sunc settings with a Tweet Ticker that runs showing your most recent tweets. Any other Blackberry apps out there?
Twitter Search: Use Twitter search to find certain keywords in all the conversation happening in real time. This is an essential tool for any kind of proactive marketing or customer service Twitter strategy. (CoTweet also has a Twitter search functionality integrated in it and you can run mutitple queries at a time).
TweetBeep – Gives free Twitter alerts by email, similar to Google Alerts. This tool allows you to keep track of various conversations based on your assigned keywords such as you company name, your competitors or particular products (CoTweet als has this function).
Twitpic – Lets you share picture on Twitter. You can post picture to Twitpic from you phone, API – upload an image to TwitPic and send it as a status udpate, or post to the site itself.
Bit.ly – Used for URL shortening. I love the tracking referral tool that comes with bit.ly and CoTweet also allows you to link your bit.ly account to it. You want to shorten your URLs because Twitter only allows you 140 characters for each tweet, limiting what you can say if you use a long URL. You also always want to leave 20 free characters or so so others can ReTweet your posts (refered to as “RT” on a tweet).
New Twitter applications are created everyday for all sorts of uses. It you have a great app suggestions, DM me @yiannig or comment below. I’ll do my best to keep you posted on the most effective stuff I find to make your tweeting experience a productive and fun one.
Thanks to all of my followers! You bring the news to me and anything worth checking out in the internet.
Here is the link to the video and slides of the SIIA Panel Discussion we attended yesterday. You can also get the slides at Barry Graubart’s Content Matters blog. The Panel moderators included:
@graubart Barry Graubart VP, Product Strategy, Alacra
@ppealman Phill Pearlman, Director, StockTwits
@harrisj Jacob Harris, Senior Architect, New York Times Digital
@pop17 Sarah Austin, Founder, Pop17
Some key take-aways:
GradeGuru on Twitter
@GradeGuru serves as a resource for students to connect with us and request notes specific to their courses, tests or assignments. If you’re a student and you have a biology exam tomorrow that you could use some additional support on, you can send us a message on Twitter via @reply or direct message telling us about your needs and we will reply with links to relevant notes and resources.
If you’re a education technology fan or a web 2.0 enthusiast, we’d love to connect with you too! We regularly discuss developments and news about the web 2.0 and education technology space.
Thank you for all that participated. A special thanks to Barry Graubart for leading the discussion and Jenny Hansen from SIIA for a wonderful event.
There are many useful social media tools to help journalist and PR professionals find each other. I still haven’t found the Match.com of PR pros and journalists, but I’ve become particularly fond of these three – MediaOnTwitter, HARO and TweetBeep.
MediaOnTwitter is a Twitter database for media contacts. The list is not huge but it’s definitely growing. Some interesting folks on this list include John A. Byrne, Editor-in-Chief of BusinessWeek.com, Kara Swisher, columnist at AllThingD.com, several CNET contributors, etc.
- MediaOnTwitter now allows media, public relations and other professionals to:
- COLLECT media contact information using a web form that automatically populates in a shareable database;
- ORGANIZE a growing list of media and bloggers from around the world as well as sort and view contacts by country, media outlet or name; and
- SHARE media on Twitter information through dynamic published reports accessible at three locations.
After April 20, the MediaOnTwitter database will be permanently housed on:http://PRSarahEvans.com and http://www.DigitalIdeamedia.com.
LINK: Sarah Evans
Another useful source for media Twitter contacts is the Twittering Journalists wiki.
Thanks to @prsarahevans @skydiver @melissahourigan @edunigan @briansolis for your collaborative efforts on MediaOnTwitter.
Help a Reporter Out (HARO) is a daily media queries resource that sends you emails in the morning, afternoon and evening for free. Often these queries are more relevant than the queries from ProfNet, which you pay big bucks for. Follow @skydiver, the creator, as he sometimes tweets urgent queries before adding them on his daily emails.
Tweetbeep is a free Twitter alert by email. Include keywords of your brand, competitors, etc and check out what people are saying about you on Twitter. BusinessWeek.com just wrote a great article about how businesses can use Twitter to get consumers. Tweetbeep is one of those tools that can expand the functionality of Twitter to allow you to stay on top of your consumer’s needs.
Are you a marketing/PR professional? If so, what other tools do you regularly use to stay on top of media opportunities?
